Wear where you've been.

About Charm Trail

Charm Trail is a collectible handmade jewelry brand inspired by Portugal. Start with a bracelet, then collect sterling silver or brass charms that tell the story of the towns and regions you’ve visited.

Limited seasonal charms will celebrate local festivals. Every piece is a reason to remember a place, return to it, or discover somewhere new.

Our founder owns rentals in Tomar and Constância and runs a Facebook community of 58,000 Portugal rental owners. Those two towns are the starting points for our host pilot—not a claim of existing customers or sales.

The founding host pilot

Welcome guests into a local story.

We’re planning 10-kit welcome packs for short-term rental hosts, with wholesale charms around €9 each and QR cards linking guests to their town’s online collection. Bracelet inclusion, final pack pricing and delivery details will be confirmed before orders open.

Our first 90-day goal is to recruit 20 founding hosts and reach 100 bracelet orders. The pilot begins at our own rentals in Tomar and Constância.

Wholesale ordering is not open yet. Host application and order details will be published here when the pilot is ready.

Make your own trail.

Explore the collection and find a little piece of Portugal to keep close.

Explore the collection